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On the agenda for World Hypertension Day: Prevention, diagnosis and treatment

 “Measure Your Blood Pressure Accurately, Control It, Live Longer.” The aim of World Hypertension Day 2024, an initiative spearheaded by the World Hypertension League, is to focus on awareness and the low rate of diagnosis worldwide, and thus raise awareness of the importance of early detection.

At Servier, we fully support this day and also join in on the May Measure Month screening initiative organized by the International Society of Hypertension (ISH). For the past seven years, we have committed to improving hypertension screening through our #BecauseISaySo global awareness campaign. Its purpose is to give patients the information and tools they need to make checking their blood pressure a regular habit.

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« L’hypertension artérielle : un tueur silencieux »

Hypertension is a chronic condition characterized by high blood pressure. It is one of the main risk factors for cardiovascular disease. According to WHO1, it is one of the leading causes of premature death worldwide. However, hypertension is highly controllable provided it is detected early and treated appropriately1.

Did you know?

We will be present at the European Society of Hypertension (ESH) congress, taking place from May 30 to June 3 in Berlin.

SNAPSHOT is a multinational, cross-sectional, epidemiological study with patient-reported outcomes. It was launched in 2020 with support from the Global Heart Hub patient organization.

Patients with hypertension generally present complex situations with multiple risk factors and co-morbidities. It should be noted that 50% of patients do not adhere to their treatment properly3, more than half of hypertensive patients are not treated4, and hypertension is controlled in only 21% of adults1. Such huge unmet medical needs in hypertension are what inspired the idea for the SNAPSHOT study.

The objective of SNAPSHOT is to improve our current understanding on how hypertensive patients, with or without dyslipidemia and/or type 2 diabetes, are managed in real-world practice.

Did you know?

Many countries around the world are involved in SNAPSHOT – and it’s just getting started! After Europe, Central America and the Middle East, the study is now being launched in Africa and very soon in Asia.

SNAPSHOT provided first insights on how patients with hypertension are managed currently5:

  1. Underestimation of patients’ cardiovascular risk by physicians.
  2. Overestimation of risk factors and lack of control.
  3. Underuse of single pill combinations (SPCs) to manage risk factors.

Find out more about Servier’s commitment to cardiovascular diseases

Find out more about Servier’s commitment to cardiovascular diseases

[1] World Health Organization – WHO Report 2023 “Global report on Hypertension. The race against a silent killer” and
[2] IQVIA, Analytics Link / World 75 countries – MAT Q3-2023
[3] World Health Organization (
[4] World Health Organization (
[5] Abstract for SnapShot Romania_ Journal of Hypertension Vol 41, e-Supplement 3, December 2023 ; p212-213 (