Key Principles for Structured Evidence Generation

The key principles for structured evidence generation are:

RESEARCH QUESTIONS

Clearly and precisely identify the research question(s) or hypothesis through understanding of stakeholder needs and expectations.

DATA GATHERING

Identify the right data sources to provide
fit-for-purpose reliable data of high quality (re-use existing data [secondary use of data] and/or new data collection [primary data collection]).

METHOD & ANALYTICS

Deploy rigorous study designs, right analytical tools and methods.
Engage with regulators and/or HTA bodies.

INSIGHTS & EVIDENCE

Deliver useful, patient-centric evidence and insights to drive decisions.

Sources: EFPIA